Last "Backpack Generation"

Technology is becoming far more prevalent in classrooms. Some schools have adopted BYOD (Bring Your Own Device) programs that encourage students to bring and use their own tablets, Smartphones, and other technology in school. Rather than being a distraction, technology has become an indispensable tool for both students and teachers.

This morning I read an interesting article in the ASCD SmartBrief about teaching today's students, often referred to as the last "backpack generation." Zachary Walker captures the excitement about mobile learning and provides three really useful reminders for teachers. He emphasizes that mobile learning is not about the tools, but all about student learning. They are important reminders.

We'd enjoy hearing from you about technology is shaping your work and impacting your students and they're learning.

Social Media Policy: Current Trends

Social media is a term used to describe a lot of things. For many of us we associate it with Facebook or Twitter and we never think about the countless other ways we use social media technology in our professional and personal lives. Our most commonly used social media device is our phone, often called a "smart phone." Cell phones are no longer used for just making calls. They are now used for locating things on the Internet, sending short messages to friends or family, watching television shows or even movies, reading books, and locating a good restaurant or a nearby coffee shop. In other words, for many of us, our social media device (our cell phone) has become indispensable.

I work a lot with principals, superintendents and people who aspire to those roles. When I mention social media they often describe the perils of its availability and use in their schools. But more recently the tone of these conversations is changing from "how do I ban them" to "how do we use them effectively." That's a monumental shift and recognizes that social media technology and social media devices are just not going away. Some schools have adopted BYOD (Bring Your Own Device) policies that encourage students to bring and use their social media devices for instructional activities.

As a school leader how do you manage social media technology among your students and your employees. What sort of policy might you consider? What type of policy would be appropriate given the prevalence of social media devices and the powerful tools that social media provides for communication, collaboration, and teaching and learning? 

One of my favorite online journals is THE Journal, a publication about current and emerging issues involving technology. Ruth Reynard wrote a really insightful article discussing current policy trends that try to control social media. She offers really useful ideas about how to shape policy so that social media is used appropriately and not in a harmful way.

In The School Leader's Guide to Social Media Howard Johnston and I discuss many of the same issues and provide examples of tools and strategies for using social media in schools. We'd really enjoy hearing from you about how social media is shaping your school and its instructional program.

Social Media Sessions at AMLE

Howard and I are speaking at the 39th Annual Conference For Middle Level Education sponsored by AMLE (Association for Middle Level Education) and formerly the National Middle School Association in Portland on November 8-10. Two sessions will focus on the use of social media in schools.

Fri Nov 9 - Social Media: Schools in the Digital Age - Access PPT Here
10 - 11:15 am - A107 Convention Center

Sat Nov 10 - Social Media: School Leadership in the Digital Age - Access PPT Here
8 - 9:15 am - A103 Convention Center

We're looking forward to the opportunity to talk with middle grades teachers and school leaders about the use of social media in their schools. 

Favorite Apps for Education

I don't know about you but I'm always looking for new apps. Because it's easy to be overwhelmed with the sheer number that are available I'm always looking for suggestions that can help guide my decisions.  One of my favorite online publications is e-School News. Recently I found a story from last April where they recommended some apps. I've created a link to their article so that you can see what they recommend.

As always we'd enjoy hearing from you about your favorite apps. 

New Tools and Strategies Help Prevent School Bullying and Violence

"Is it possible to identify and address bullying and other negative behavior at schools before it erupts into violence?

School bullying is now at crisis levels in the U.S., and it’s one of the primary challenges that school leaders face in managing the learning environment and ensuring that students feel safe and ready to learn. As school leaders look for ways to deal with this problem, some are turning to a promising new technology platform for help.

Before high-quality curriculum or pedagogy can foster student achievement, schools must establish a positive climate where staff, students, and parents all feel accepted and respected and where learning—not safety—is the main focus, experts say. Feeling safe and respected can be critical to students’ motivation to learn. It’s not hard to imagine how a student’s academic goals would come second to making it through the day without being bullied." 

The quote above is from an outstanding report that promises to help principals, school staff and communties not only prevent bullying and other forms of cyber-violence in their schools, but actually use the technology as an intevention in the prevention and mitigation of cyber-bullying and related forms of intimidation. The secret is to maintain a comprehensive school climate that promotes safety and learning rather than power and intimidation.

A new platform from Houghton Mifflin Harcourt helps track important information about school climate and the ways it either promotes or mediates violence.  The report not only describes this new tool and how to use it, but also provides solid resources on bullying and other forms of school violence that can be managed effectively with digital tools. 

You can see the entire report on the eSchoolNews website: http://www.eschoolnews.com/2012/05/01/creating-a-safe-and-positive-learning-environment/

Social Media for School Communication

It’s easy to dismiss social media as a fascination of young people but to do so minimizes one of the fastest growing trends in technology. The Pew Internet and American Life Project recently found that over 71% of teens have a Facebook profile and 75% of adults have one too. Social media tools have become the way for a school or business to quickly and efficiently disseminate information. Because of the almost universal access to social media across all demographic groups it often reaches people that traditional forms of communication miss.

The online presence for many schools has moved beyond the school website. It now includes a Facebook page (www.facebook.com), a Twitter account (www.twitter.com), blogs by teachers, principals or the superintendent, and YouTube (www.youtube.com) and Flickr (www.flickr.com) for sharing videos and photos about school events.

Seven Reasons to Pay Attention to Social Media

1. It Builds Relationships – Creating relationships is important for leaders and social media is a new, and very effective, way to build support among your stakeholders.
2. It’s About Customers – Parents and employees often come from a different generation, one that wants to work differently and to be involved in the educational process. Social media is a way to engage them in the life of your school.
3. They’re Already Talking – Check out the Internet and other online sites. People are already commenting about your school and about your leadership.
4. Listen as Well as Share – The principal is responsible for maintaining the school’s image. Use social media to interact with parents and community. Use it to both hear from them and to share information. It can provide a way to detect rumors and allow you to respond quickly.
5. You’ll Be Well Received – Almost everyone we’ve talked with reports the positive reception they get from having a blog, a Twitter feed or a school Facebook page.
6. It Builds Community – People commit to things they care about. As we described earlier, the public is less trustful of schools. Social media promotes community by inviting people to be part of the conversation.
7. It’s Here to Stay – While the forms of social media continue to change the evidence is that our use of the tools will only accelerate. Increasingly the expectation is that schools stay connected to their families and their community. Social media is the tool. (Adapted from: Porterfield & Carnes (2010), AASA Online)

Fake e-Identities

Recently there have been several cases where teens created fake Facebook or Twitter accounts as a way to bully peers or to make it appear that the principal was sending offensive comments. These false accounts are forcing schools to deal with the behavior. In many states these false identities would violate the law and are a form of identity theft or cyber-impersonation. Thirty-eight states have laws against "electronic harassment" and fourteen ban "cyberbullying."

In most cases, the victim is unaware that the false identity has been created and in some cases must deal with the negative response to the posts.

There is murky legal guidance about the extent to which schools can police off-site social media accounts and fake social media profiles. In two separate cases, the 3rd Circuit Court of Appeals ruled punishments of students unconstitutional (J.S. v. Blue Mountain School District; Layshock v. Hermitage School District). The most prudent approach may be simply to refer the case to local law enforcement agencies who have far clearer opportunities for enforcing state law in this area.